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Head of Communications Planning

If you have expertise in the planning, delivery and management of integrated communications plans and you are used to designing and delivering integrated campaigns across multi channels this role could be a perfect fit, working as part of a national health charity.

In this role you will partner the relevant marketing, fundraising policy, retail and communications teams to develop audience-focussed, communications & engagement plans, to ensure that there is ever closer integration, to help drive income and increase the charity"s brand understanding.

This is a senior position with the key responsibilities:

-Integrated planning and prioritisation
-Take responsibility for developing integrated communications and engagement plans to deliver the communications and engagement strategy for all audiences (including B2B and B2C) and across all channels including digital
-Brand Activation and marketing
-Lead on development and delivery of multi channel innovative brand campaigns to raise understanding.
-Measurement and optimisation
-Develop a clearly defined set of desired outcomes and SMART KPIs for all communications activity
-Work with agencies to ensure activity joined up, review results and ensure servicing levels met
-Build relationships with a wide range of colleagues particularly in PR, marketing, digital, Fundraising, retail, policy and digital to deliver consistent and coherent communications plans and optimise results


Person specification:

-Strategic planner and thinker
-Strong ability to build and maintain relationships with internal stakeholders and external agencies
-Results driven, strong data analysis and interpretation skills
-Excellent communication skills – oral & written
-Sensitive negotiation skills
-Embracing and leading change
-Audience insight and strategy
-Communications planning across multi channels
-An understanding of brand
-Building collaborative relationships with internal stakeholders
-Degree in a relevant field
-Significant experience of planning, delivery and management of integrated communications plans to deliver specified outcomes
-Demonstrable experience of designing and delivering integrated communications or marketing campaigns across multi channels
-Significant experience of media planning, buying and evaluation
-Experience of evaluating communications and engagement activity
-Demonstrable experience of successful negotiation with stakeholders from range of disciplines for example marketing, fundraising, communications and events
-Knowledge of creative marketing and PR approaches
-Budget Management
-Experience in briefing and assessing creative ideas

The closing date for this role is Thursday 21st September. Please send your CV to Hannah.whittington@harrishill.co.uk and she will be in touch with more details.

How to Apply

If you're interested in this role and feel you meet the requirements, just click 'Apply' to email the consultant directly. Please quote the relevant job reference in your email. If your CV has been updated since registering with us, please attach the latest version and we will update your records.

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