Legacy Marketing Officer - 3-4dpw

Legacy Marketing Officer - 3-4dpw

  • Location


  • Sector:

    Fundraising, Direct Marketing & Individual Giving

  • Job type:


  • Salary:

    £16.48 - 16.48 per hour

  • Contact :

    Ryan Elmer

  • Contact email:


  • Contact phone:

    020 7820 7313

  • Job ref:


  • Published:

    12 months ago

  • Duration:

    2 Months, 4 Weeks

  • Closing date:


  • Posted:


  • Consultant:


Harris Hill is looking for a Legacy Officer for 1-3 months on a 3-4 day per week basis, office based.

Sitting within Individual Giving for a Hospice, we are looking for someone who can commit to 3-6 months on a 3 day per week basis.

The purpose of this role is to promote Gifts in Wills to existing audiences (supporters, staff, volunteers) and the local community. This role will develop creative materials and implement legacy fundraising strategy securing new legacy enquiries and pledgers and provide excellent stewardship.
Implement the Legacy Fundraising strategy, focusing on raising awareness of gifts in wills and growing the number of individuals who remember the Hospice in their will. This will include;
To manage the legacy marketing/fundraising budget and ensure all activity is delivered on time and to budget
To manage and develop new legacy fundraising materials online and offlilne
To manage day to day relationships with will writing partners including Solicitors and Farewill
To be first port of call for all legacy/gift in will enquiries and manage the legacies inbox
To manage fundraising campaigns to promote gifts in wills and free will writing services to supporters, wider hospice and local community
To manage rolling programme of legacy prospect mailings to supporters and fulfil responses
To liaise with fundraising staff to promote gifts in wills and free will writing services through fundraising activities, events and networks
To liaise with key stakeholders in wider hospice to be able to deal with enquiries about gifts in wills
To effectively steward enquirers to become legacy pledgers
To manage online and offline will writing workshops and promote these to supporters, wider hospice and general public
To provide content relating to legacy marketing for website, newsletter, social media etc where required
Work with fundraising managers to establish new opportunities to promote gifts in wills to supporters, staff/volunteers and local community
Work with Head of Fundraising to establish and implement stewardship for legacy enquirers and pledgers

We are looking for someone with Legacy Fundraising/ Marketing experience, who can develop promotion material and manage campaigns, whilst providing first class customer/ supporter care.