Step into a pivotal marketing leadership role where you’ll shape and drive integrated campaigns for a growing organisation, all while working remotely. This contract opportunity gives you the autonomy to steer brand strategy and communications end-to-end, with the flexibility of remote working and the requirement to be based in the South West England area, and commit to 9-12 months.
About the role:
In this role, you will lead the planning, execution, and optimisation of integrated marketing and communications activity across multiple channels to strengthen brand presence and support strategic business objectives. You will act as the central point for marketing strategy, brand management, and campaign delivery, ensuring consistent messaging and measurable impact.
Working cross-functionally, you’ll align stakeholders around a clear marketing roadmap and deliver campaigns that drive awareness, engagement, and results.
Key responsibilities:
- Develop and implement integrated marketing communications plans that align with overall business and brand strategy.
- Lead end-to-end campaign management, from initial brief and strategic planning through to execution, optimisation, and post-campaign analysis.
- Oversee brand management, ensuring consistency of messaging, visual identity, and tone of voice across all channels and touchpoints.
- Create and manage digital marketing strategies, including content plans, email, social, and web activity to drive audience engagement and lead generation.
- Direct content marketing initiatives, briefing and editing content for multiple formats such as blogs, thought leadership, case studies, and social media.
- Manage media relations activity, including drafting press materials, coordinating media outreach, and supporting PR initiatives to enhance brand visibility.
- Collaborate with internal stakeholders and external agencies to ensure timely delivery of campaigns and communications assets.
- Monitor campaign performance using appropriate metrics and tools, providing clear reporting and recommendations for continuous improvement.
Key requirements:
- Proven experience as a Marketing Communications Manager or similar role, with responsibility for integrated marketing campaigns.
- Strong track record in brand management, with the ability to maintain and evolve brand positioning across channels.
- Demonstrable experience in strategic marketing planning, translating business objectives into actionable marketing plans.
- Hands-on experience in digital marketing strategy and content marketing across web, email, and social platforms.
- Experience managing campaign timelines, budgets, and resources in a fast-paced environment.
- Excellent written and verbal communication skills, with the ability to craft clear, compelling messaging for different audiences.
- Solid experience managing media relations and PR activity, including working with journalists and media outlets.
- Must be based in the South West England area and able to work effectively in a remote environment.
Desirable skills:
- Experience working in a B2B or professional services environment.
- Familiarity with marketing automation platforms and CRM systems.
- Ability to interpret analytics data and use insights to refine campaign strategies.
- Experience managing or briefing creative and digital agencies.
- Background in multi-channel content strategy, including video and long-form content.
Qualifications:
- Degree-level education in Marketing, Communications, Business, or a related discipline.
- Professional marketing qualification (e.g. CIM or equivalent) preferred.
- Evidence of ongoing professional development in digital marketing or strategic communications is an advantage.
If you’re a strategic, hands-on Marcomms professional ready to lead impactful campaigns in a remote role based in South West England, we’d welcome your application.
