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Direct Marketing Executive

Job description

Individual Giving Executive
2 year FTC
26,000 pa

Military charity is seeking an Individual Giving Executive to plan, coordinate and deliver the Individual Giving programme using Direct Marketing techniques whilst maintaining a consistency of tone and message across all communications.

The post-holder will meet an agreed level of income from cash appeals, regular giving, online, in-memoriam and legacies; will project manage a portfolio of direct marketing campaigns, including (but not limited to), direct mail, gaming products, digital activity and press inserts and advertising; as well as managing agency relationships, developing and delivering training, expenditure and income tracking and delivery, and reporting across a range of KPI's

Central to the role will be briefing suppliers, overseeing regular data selections, exports and imports, copywriting and managing the creative processes.

You will have the following skills and experience:
- Managing direct marketing campaigns
- Of fundraising databases, ideally Raisers Edge.
- An interest in Individual Giving and Legacy Marketing.
- Project management in a complex organisation.
- Managing budgets and working with a range of external suppliers