£31,927 per year
5 months ago
Health charity is seeking a Direct Marketing Officer: it's a pivotal role within Individual Giving, managing campaigns of significant scale and generating income both now and for the future.
The successful candidate will be responsible for acquisition and retention communications that talk to thousands of individuals, using their fundraising skills to effectively ask for money and build relationships with supporters across a wide range marketing channels and different activities.
With a large range of activity coming up, Individual Giving income growing strongly and investment secured for the future, this is an exciting time to join an experienced and effective team.
Skills / experience required:
- You will have good experience of running direct marketing activity to generate income, working with suppliers and at scale to solicit funds from tens of thousands of supporters.
- A well organised person with excellent communication skills, you will be at home managing key external agencies and in house stakeholders to deliver complex, multi-faceted campaigns while closely monitoring and managing significant expenditure budgets.
- Working across email, online, telemarketing, direct mail, door to door and private site, you will understand supporter motivations, and how to increase supporter engagement, testing and evolving our campaigns to best fit what works for our supporters.