Direct Marketing Executive

Direct Marketing Executive

  • Location


  • Sector:

    Direct Marketing & Individual Giving

  • Job type:


  • Salary:

    £29k per year

  • Contact :

    Nick Shanks

  • Contact email:


  • Contact phone:

    07766 538575

  • Job ref:


  • Published:

    about 1 year ago

  • Duration:


  • Closing date:


  • Posted:


  • Consultant:


Mental health charity is seeking an Individual Giving Executive. This is an exciting opportunity for you to be part of a passionate and nurturing organisation with a highly committed and friendly workforce who share a passion for providing specialist and compassionate dementia support for everyone who may need it.

There are currently over 850,000 people living with dementia in the UK, and this is expected to increase to 1 million by 2025, and 1.4 million by 2040. In response to this, the charity provides specialist dementia support for families through their Admiral Nurse service.

Individual Giving (IG) fundraising is a key income stream to support the charities ongoing growth, through developing engaging fundraising campaigns and delivering high quality, timely and personalised stewardship to recruit new supporters and retain existing supporters.

You will be responsible for managing and monitoring acquisition and retention activity across a range of channels including direct mail, digital, print and telephone. You will focus on the engagement and stewardship of new and existing supporters as well as being involved in the development of new marketing campaigns.

Skills / experience required:
- Experience of working on income generating fundraising programmes, ideally on acquisition and retention activities
- Experience of providing timely, sensitive and inspiring supporter stewardship journeys that contribute to income generation
- Experience of using a relationship database to support, inform and report on fundraising and stewardship activity