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Individual Giving Officer

Job description

Leading charity is seeking an Indivdual Giving Officer to develop and implement an Individual Giving programme that maximises income for the organisation across cash, regular, lottery, payroll and In memory giving.

As part of the Individual Giving Team, you will be developing, targeting and assessing Direct Marketing campaigns with appropriate asks that engage both potential and existing donors, and stewarding donors with clear supporter journeys (aiming to reduce attrition, maximise lifetime value and create a positive supporter experience)

The ideal candidate will have:
- Demonstrable experience of developing and building an Individual Giving programmes and campaigns/appeals
- Knowledge of direct marketing / communications approaches and techniques to fundraise from individuals.
- Direct experience of using Raiser's Edge, and ideally of RENXT.