Harris Hill has an amazing opportunity for a Marketing Lead to join a well loved youth charity for 8 months, starting ASAP.

This hybrid role offer £40441pa with £3500 for 40% London office attendance in SW London. Remote working is also considered with occassional travel to London office.

The Marketing Lead will be responsible for the development and implementation of marketing strategies, with a focus on attracting volunteers and members.

Responsibilities:

Develop and lead marketing strategies to attract potential volunteers and members.
Collaborate with media agencies to brief campaigns, review media plans and optimise live activity, ensuring timely delivery and adherence to budget.
Write and/or edit inspiring, engaging and creative ad copy where required for different channels and audiences.
Brief internal and external creative teams to produce compelling and brand-aligned marketing assets.
Implement testing strategies to drive continuous optimisation and learning.
Monitor, analyse and evaluate campaign performance using analytics tools; present insight and recommendations to a range of internal stakeholders.
Use audience research and tools to understand demographics, interests and behaviours of potential volunteers, members and supporters, including audiences that might be ‘harder to reach’.
Develop strategies to increase awareness of the organisation among key audiences, using tools such as the Brand Tracker to measure progress.
Ensure all marketing content is inclusive, accessible and aligned with tone of voice and brand guidelines.
Stay up to date with latest marketing trends, proposing ideas and solutions to meet objectives and ensure campaigns remain relevant and engaging.
Manage campaign budgets including planning, monitoring, reforecasting where required and reporting on spend to stakeholders.
Collaborate with data protection, digital and content teams to brief data and tracking requirements, ensuring effective measurement of campaign success.

Skills and Experience:

Ability to plan and deliver paid marketing campaigns and an excellent understanding of marketing channels such as paid social, display, search etc.

Excellent writing, editing and proofreading skills with a thorough knowledge of good grammar and use of brand guidelines, as well as excellent verbal communication skills.

Excellent stakeholder management skills, working with all level of stakeholders across teams and with external agencies.

Ability to effectively manage complex projects independently and as part of a team, prioritise workload, solve problems and achieve deadlines.

Managing integrated paid marketing campaigns and budgets, working with media agencies.

Optimising and analysing campaigns, measuring success and presenting to a range of stakeholders

Paid marketing channels such as paid social, search, display, video on demand

If you would like to see a full JD and to discuss further, please apply for more information