Senior Engagement Executive
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Location
London
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Sector:
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Job type:
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Salary:
£33k per year
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Contact :
Nick Shanks
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Contact email:
nick.shanks@harrishill.co.uk
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Contact phone:
07766 538575
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Job ref:
HQ00039910
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Published:
over 1 year ago
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Duration:
Permanent
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Closing date:
2019-07-24
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Posted:
2019-06-25
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Consultant:
#
Disability charity is seeking a direct marketer with a passion and good understanding of developing and managing retention activity including; supporter journey development and optimisation, retention modelling, campaign/account/project management, and content management to engage and inspire supporters.
Key responsibilities:
- Responsible for supporting the strategic development, project management, budget, reforecasting, and evaluation of retention activities.
- Develop, lead and implement retention modelling and attrition optimisation.
- Ensure the timely fulfilment of regular communications via mail, email and social media.
- Feed into product development to aid retention and acquisition.
- Map out and test user journeys and build communication plans to support this.
You will have the following skills and experience:
- Demonstrable experience of mapping and planning customer journeys post acquisition.
- Experience of using and collecting supporter insight to inform campaign planning and deliver targeted supporter experience.
- Experience of monitoring return on investment of retention activity and other key performance indicators.
- Management of external agencies, including managing and mitigating risks and issues