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Senior Marketing and Insight Officer

Senior Marketing and Insight Officer

This is a new and exciting opportunity for you to play a vital part in the growth of this global charity by ensuring the charity is reaching its target audience. This global charity which was established by a high-ranking member of the Royal Family, works across the globe to inspire action by business leaders to drive a fundamental shift towards resilient business models and a sustainable economy.

As the successful candidate you will play an important role in the success of the growing communications and engagement activities, with a focus on effective data insight, contact management and marketing.

You will have to use your experience to manage a complex set of responsibilities to enable efficient, effective and timely communications. The Senior Marketing and Insight Officer will work closely with the Communications and Engagement team to achieve these goals.

You will be playing a central part in a small core team, and as the successful candidate you will gain exposure to and have active involvement in every aspect of the running of a dynamic, fast-growing not-for-profit, as well as liaising with a wide range of individuals from network members and beyond in connection with this high-profile organisation.#

This is a unique opportunity to influence how senior individuals and organisations respond to the sustainability challenges faced in the 21st century.

You will:

- be the champion for CRM - helping the charity to use it as effectively as possible.
- Identify target audiences, build segments, and analyse campaign performance.
- support a new tool that allows their beneficiaries to understand their maturity towards driving sustainable business practices.

The aim of this charity is to transform economic feasibility to make sustainable business 'business as usual'.

You will be part of a team working with leading chief financial officers (CFOs), finance managers, business schools, the Government and more to drive a fundamental shift towards resilient business models and a sustainable economy.

This is a unique opportunity to influence how senior individuals and organisations respond to the sustainability challenges faced in the 21st century.


About you:

You will have strong CRM experience, including campaign management and process improvement, and experience of collating, analysing, interpreting and presenting data. You'll also be an excellent communicator and have proven experience of engaging with a wide range of people at all levels in a professional capacity.

A background knowledge of, or a demonstrable interest in, sustainability and business would be an advantage.

Essential Experience:

- Proven experience in marketing or a related field.
- Strong CRM experience (ideally Salesforce), including campaign management and process improvement.
- Knowledge of digital marketing tools and techniques.
- Experience of collating, analysing, interpreting and presenting data.
- Ability to think through digital processes logically.
- Excellent organisational skills.
- Strong communication skills, including excellent written and oral communication skills.
- High level of attention to detail.
- Strong IT skills including proficiency in MS Suite.
- Good track record in building and maintaining relationships at all levels.
- Ability to work across multiple teams and projects.


Desirable Experience:

- Strong copywriting skills, including an understanding of SEO.
- Knowledge of Qualtrix
- Event marketing experience.
- Interest in sustainability issues and the role of business and finance.
- Working knowledge of project management software - including Teams, Zoom, Teamwork and Slack.


We look forward to meeting you :)